We are seeking an experienced digital marketer to set up and optimize our Instagram and Facebook advertising campaigns. The goal is to drive high-quality traffic to our website effectively.

Key Responsibilities:

    Ad Account Setup: Establish and configure Instagram and Facebook ad accounts, ensuring all settings are optimized for performance.
    Campaign Creation: Develop targeted ad campaigns tailored to our audience, including demographic, geographic, and interest-based targeting.
    Ad Design: Create compelling ad creatives, including images, videos, and copy that align with our brand and attract clicks.
    Budget Management: Strategically allocate the advertising budget to maximize ROI and ensure cost-effective ad spend.
    A/B Testing: Implement A/B tests on ad creatives and targeting options to determine the most effective strategies.
    Performance Monitoring: Continuously monitor ad performance, making data-driven adjustments to optimize results.
    Reporting: Provide regular reports on key metrics such as click-through rates, conversion rates, and overall campaign performance.

Requirements:

    Experience: Proven experience in setting up and managing Instagram and Facebook ad campaigns with a strong track record of driving traffic to websites.
    Technical Skills: Proficiency in using Facebook Ads Manager and related tools.
    Creative Skills: Ability to design visually appealing ads and write persuasive copy.
    Analytical Skills: Strong analytical skills to interpret data and optimize campaigns.
    Communication: Excellent communication skills to collaborate with our team and provide clear updates on campaign progress.

To Apply:

Please submit your proposal including:

    Experience Overview: A brief overview of your experience with Instagram and Facebook advertising.
    Previous Work: Examples or case studies of successful ad campaigns you’ve managed.
    Strategy Outline: Your proposed strategy for setting up and optimizing our ad campaigns.
    Timeline and Cost: Your estimated timeline and cost for completing the setup and initial optimization.

We look forward to working with a skilled digital marketer who can effectively drive traffic to our website through targeted Instagram and Facebook advertising campaigns.