Description:

We are seeking a skilled Facebook Ads Specialist to oversee and manage our diverse range of ad campaigns, ensuring maximum performance and return on investment (ROI). The ideal candidate will have a proven track record of creating, optimizing, and analyzing Facebook ads to drive engagement, conversions, and overall campaign success. You will collaborate closely with our marketing team to align ad campaigns with our broader digital marketing strategies and business goals.

Key Responsibilities:

    Create, launch, and optimize Facebook ad campaigns to drive engagement, traffic, and conversions.
    Analyze performance metrics to provide actionable insights and adjustments for campaign optimization.
    Conduct A/B testing on different ad creatives, audiences, and bidding strategies to determine the most effective combinations.
    Stay updated on Facebook's ad policies, trends, and algorithm changes to ensure compliance and campaign success.
    Collaborate with the internal marketing team to ensure campaign alignment with broader business objectives.
    Provide regular reports on campaign performance and make data-driven recommendations for improvement.
    Manage and optimize ad budgets to ensure the best possible return on investment.

Requirements:

    Proven experience in managing and optimizing Facebook Ads campaigns for various industries.
    Strong expertise in Facebook Ads Manager and other relevant tools.
    Data-driven mindset with a focus on analytics and performance metrics.
    Experience in creating and executing A/B tests for creative and audience targeting.
    Excellent understanding of audience segmentation and targeting strategies.
    Ability to handle multiple campaigns simultaneously and manage priorities effectively.

Preferred Qualifications:

    Experience working with eCommerce businesses and driving product sales through Facebook Ads.
    Familiarity with other ad platforms like Instagram, Google Ads, or LinkedIn Ads is a plus.
    Strong communication skills and the ability to provide clear, insightful reports to stakeholders.

To Apply:

Please submit your resume, examples of past successful ad campaigns, and a brief overview of your approach to managing Facebook Ads for diverse clients.

If you're passionate about digital marketing and have a data-driven approach to ad optimization, we'd love to hear from you!