Type: Freelance/Contract
Location: Remote
About Us:

We are a dynamic clothing brand committed to delivering stylish, high-quality fashion to our customers. As part of our mission to expand our online presence, we are seeking an experienced SEO Specialist to optimize our website and improve its search engine performance.
Responsibilities:

    SEO Strategy Development:
        Create and implement effective SEO strategies tailored to the fashion industry.
        Identify target keywords to drive relevant organic traffic.

    Website Optimization:
        Optimize on-page elements, including meta titles, descriptions, headers, and alt text for images.
        Ensure the website is mobile-friendly and meets technical SEO standards.
        Collaborate with the web development team to improve site speed, usability, and architecture.

    Content Enhancement:
        Provide recommendations for optimizing existing content, including product descriptions, blog posts, and landing pages.
        Assist in creating SEO-optimized content aligned with the brand's voice and style.

    Analytics and Reporting:
        Monitor website performance using tools like Google Analytics, Ahrefs, or SEMrush.
        Provide detailed reports on SEO performance, keyword rankings, and traffic trends.
        Identify opportunities for improvement based on data analysis.

    Competitor Analysis:
        Analyze competitors' SEO strategies to uncover opportunities and stay ahead in the fashion market.

    Stay Updated:
        Keep abreast of the latest SEO trends, algorithm changes, and best practices in e-commerce and the fashion industry.

Requirements:

    Proven experience in SEO, with a strong focus on e-commerce websites.
    Expertise in SEO tools like Google Analytics, Ahrefs, SEMrush, or similar platforms.
    Understanding of fashion industry trends and customer search behavior.
    Strong knowledge of on-page, off-page, and technical SEO practices.
    Experience with content optimization and keyword research.
    Familiarity with website platforms such as Shopify, WooCommerce, or similar.
    Excellent analytical and problem-solving skills.

Preferred Qualifications:

    Experience working with clothing or fashion brands.
    Knowledge of conversion rate optimization (CRO) and its impact on SEO.
    Ability to work collaboratively with creative and development teams.

Application Process:

    Please submit your resume and a brief cover letter outlining your relevant experience.
    Include links to case studies or examples of previous SEO work, specifically in the e-commerce or fashion space.
    Provide your hourly rate or project-based pricing.

Why Join Us?

This is an exciting opportunity to make a significant impact on the growth of a fashion brand and help us stand out in a competitive market. If you have a passion for SEO and fashion, we’d love to hear from you!

Apply now to be part of our journey. 💼✨