Overview:
We are looking for a strategic, creative, and data-driven Content Strategist to craft and execute a comprehensive 3-month content plan aimed at B2B and SaaS audiences. Your goal is to engage and educate founders, marketing managers, and CMOs while generating inbound leads. You will focus on showcasing our expertise in Webflow, web design, website development, Framer, and no-code solutions.
Responsibilities:
Content Strategy Development:

    Research key topics that resonate with founders, marketing managers, and CMOs in B2B and SaaS.
    Build a content calendar with daily posts scheduled for 3 months to keep the audience engaged.
    Plan a diverse content mix (infographics, case studies, videos, tutorials, webinars, etc.) for ongoing engagement.

Content Creation:

    Produce high-quality content that demonstrates expertise in Webflow, web design, Framer, no-code, and website development.
    Write compelling headlines, copy, and visuals that attract the target audience.
    Ensure all content is SEO-optimized and aligns with the brand’s messaging.

Distribution and Promotion:

    Distribute content through channels like LinkedIn, Twitter, and email marketing, and engage with industry forums.
    Collaborate with industry influencers to extend the content’s reach.
    Actively engage with comments and interactions to foster a community.

Performance Analysis:

    Track and analyze key metrics like engagement rates, lead generation, and website traffic.
    Use data-driven insights to refine and optimize the content strategy.
    Regularly report progress and outcomes to stakeholders.

Industry Trends:

    Stay current with trends and best practices in content marketing, web design, no-code, and SaaS.
    Innovate with new content ideas to stay ahead of competitors.

Requirements:

    Proven experience in content strategy for B2B and SaaS sectors.
    Strong understanding of Webflow, web design, website development, Framer, and no-code solutions.
    Excellent writing and communication skills with SEO knowledge.
    Creative mindset with the ability to develop innovative content ideas.
    Analytical skills to measure and improve content performance.

Preferred Qualifications:

    Experience working with founders, marketing managers, and CMOs in tech.
    Familiarity with marketing automation tools and CRM systems.

Application Process:

Interested candidates should submit:

    A resume.
    A portfolio showcasing relevant content work.
    A brief cover letter outlining your approach to developing a successful 3-month content plan for B2B and SaaS audiences.

This role offers an exciting opportunity to lead content initiatives, generate leads, and position the brand as an industry expert in Webflow, web design, and no-code solutions. If you're passionate about content marketing and ready to deliver high-impact content, we'd love to hear from you!