Job Description:

We are looking for an experienced Facebook Pixel & Ads Specialist to help resolve event matching issues and improve our low quality score (currently 5.2/10). The ideal candidate will ensure seamless Facebook Pixel integration, proper event tracking, and optimization to boost ad performance.

Key Responsibilities:

✅ Audit & Fix Facebook Pixel Integration – Ensure all events (Page Views, Add to Cart, Purchases, etc.) are correctly tracked.

✅ Resolve Events Matching Issues – Optimize event parameters and improve data accuracy.

✅ Improve Quality Score – Identify and implement strategies to increase our Ad Relevance Score.

✅ Optimize Event Deduplication – Properly configure Pixel & CAPI (Conversion API) for accurate reporting.

✅ Analyze & Troubleshoot Data Issues – Identify inconsistencies and implement fixes to enhance ad performance.

✅ Collaborate with Our Team – Work closely with developers and marketers to ensure a smooth integration.

What We’re Looking For:

🔹 Proven experience with Facebook Pixel setup, troubleshooting, and event tracking.

🔹 Strong knowledge of Facebook Business Manager, Meta Ads, and Analytics.

🔹 Hands-on experience with CAPI (Conversion API) integration.

🔹 Ability to troubleshoot and optimize ad performance based on data insights.

🔹 Experience working with Shopify, WordPress, or other eCommerce platforms is a plus!

Why Work With Us?

💡 Opportunity to work on a high-impact project with long-term potential.

📊 Data-driven environment where your expertise directly improves ad performance.

🚀 Competitive compensation & potential for ongoing collaboration.

If you have the skills to fix Pixel issues, enhance event tracking accuracy, and boost ad performance, we’d love to hear from you! Apply now! 🎯