Job Description:

We are actively seeking an experienced and dynamic SEO Specialist to join our team, responsible for managing SEO activities across various in-house brands. You will play a key role in developing and executing effective SEO strategies that drive traffic, enhance visibility, increase conversions, and improve website rankings.

Key Responsibilities:

    SEO Strategy Development: Create and implement SEO strategies to improve organic search rankings and traffic within budget.
    Keyword Research: Conduct in-depth research to identify high-potential keywords and opportunities for optimization.
    Content Optimization: Work with content teams to optimize website content, meta tags, headers, and other on-page elements for better search engine visibility.
    Link Building: Collaborate with the link building team to acquire high-quality backlinks to improve domain authority.
    Technical SEO: Optimize website structure (URLs, internal linking, metadata, etc.) and improve site performance (speed, core web vitals, etc.).
    Website Audits: Conduct regular audits to identify and resolve technical SEO issues.
    SEO Architecture: Develop a comprehensive architecture plan to boost search rankings.
    Performance Monitoring: Use tools like Google Analytics and Google Search Console to monitor SEO performance and resolve issues.
    Competitor Analysis: Analyze competitor SEO strategies and provide industry insights to help our brands stay ahead.
    Collaboration: Work closely with web developers, link-building teams, and other stakeholders to ensure smooth execution of SEO recommendations.
    SEO Reporting: Consistently track, analyze, and generate detailed reports on SEO performance.
    Stay Current: Stay updated on industry trends, algorithm changes, and best practices, and implement new strategies as needed.

Requirements:

    Bachelor's degree in Marketing, Communications, or related field.
    Minimum of 3 years of proven SEO experience with a successful track record of driving organic growth and improving rankings.
    Strong understanding of SEO best practices and link building techniques.
    Proficient in tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and ChatGPT.
    Excellent communication skills and ability to manage stakeholders.
    Strong project management and problem-solving abilities.
    Experience working cross-functionally and sharing knowledge across teams.

If you are passionate about SEO and want to make a significant impact on the growth of multiple brands, we would love to hear from you!