Job Description:

We are seeking an experienced Facebook Ads specialist to help drive traffic and boost sales for our eBay store, which specializes in high-quality used Japanese knives. The ideal candidate will have a proven track record of running successful eCommerce ad campaigns and optimizing them for maximum ROI, even with a limited budget.

Responsibilities:

Campaign Creation:

Develop and implement targeted Facebook ad campaigns tailored to our audience.

Create compelling ad creatives and copy that showcase the uniqueness and quality of our Japanese knives.

Audience Targeting:

Identify and refine target audiences based on interest in Japanese knives, cooking, and culinary tools.

Leverage Facebook's advanced targeting options to reach potential customers.

Optimization:

Monitor and analyze campaign performance metrics to ensure efficiency.

Optimize ads regularly to improve click-through rates (CTR) and conversions.

Reporting:

Provide clear, actionable performance updates and recommendations for campaign adjustments.

Budget Management:

Maximize results while working within a small advertising budget.

Requirements:

Proven experience in managing Facebook Ads for eCommerce, ideally for niche products.

Strong knowledge of Facebook Ads Manager and analytics tools.

Experience driving traffic to platforms like eBay or similar online marketplaces.

Ability to create visually appealing ad creatives and write engaging ad copy.

Analytical skills to interpret campaign data and make informed decisions.

Understanding of small-budget ad strategies and audience testing.

Preferred Qualifications:

Knowledge of the culinary industry or an interest in Japanese knives.

Experience with retargeting campaigns to re-engage potential customers.

Basic knowledge of eBay listings and optimization.

How to Apply:

Please include:

A brief overview of your experience with eCommerce Facebook ad campaigns.

Examples of successful campaigns you've managed (including results, if possible).

Your strategy for promoting niche products with a limited budget.

We’re excited to work with someone who understands how to effectively market unique products and connect with our audience!