Job Description:

We are seeking a dynamic Social Media & SEO Marketing Specialist to enhance our store's online presence and drive foot traffic. This role involves developing and executing social media strategies, creating engaging content, running targeted advertising campaigns, and implementing SEO techniques to boost our visibility and sales.

Key Responsibilities:

    Social Media Strategy:
        Develop and implement social media marketing strategies to increase foot traffic and grow our follower base.
        Create, curate, and schedule engaging content that showcases our business offerings on platforms including Facebook, Instagram, Twitter, and Snapchat.

    Advertising Campaigns:
        Run targeted social media advertising campaigns to attract local customers, drive store visits, and generate sales.
        Monitor campaign performance, analyze data, and adjust strategies to optimize results.

    Content Management:
        Engage with followers, respond to comments and messages, and build a community around our brand.
        Create high-quality visual and written content that aligns with our brand’s voice and marketing goals.

    SEO Implementation:
        Implement SEO strategies to improve our online visibility, drive organic traffic, and increase sales.
        Monitor and analyze SEO performance, making recommendations for improvements.

    Collaboration:
        Work with sales and product teams to ensure social media and SEO efforts align with business objectives.
        Collaborate with internal teams to integrate marketing strategies across various channels.

    Trend Monitoring:
        Stay updated on industry trends and best practices in social media marketing and SEO.
        Incorporate new strategies and tools to keep our marketing efforts current and effective.

Skills Required:

    Education: Bachelor’s degree in digital marketing or a related field.
    Experience: Proven experience in managing social media accounts, running successful campaigns, increasing follower count, and generating sales.
    Knowledge: Strong understanding of digital marketing strategies, social media platforms, and SEO principles.
    Communication: Excellent written and verbal communication skills.
    Tools: Proficiency in using social media management tools such as Hootsuite, Buffer, etc.
    Skills: Ability to multitask, prioritize, and manage time effectively.
    Creativity: Creative thinking and problem-solving skills.

If you are passionate about driving brand growth through innovative social media and SEO strategies, we would love to hear from you!