Freelance Marketing Strategist for Online Courses

Feb 11, 2025 - Intermediate

$150.00 Hourly

Here’s a refined job description you can use to attract the right marketing strategist for your online education company:
📍 Remote | Part-Time (20+ Hours/Week Potential) | Long-Term Partnership
About Us:

We are a leading online education company that creates high-quality courses and membership sites. We have a talented team of writers, graphic designers, and video editors, and we're looking for a marketing strategist to develop and execute data-driven promotional strategies for our courses.
Who We Need:

We’re looking for a marketing strategist with a strong understanding of online course promotion who can:
✅ Develop an effective marketing strategy for each course, including:

    Audience analysis (Who they are, where they spend time, how to reach them)
    Marketing channels (SEO, email, social media, paid ads, partnerships, etc.)
    Content strategy (Types of content, frequency, formats)
    Pricing recommendations based on market insights
    Sales funnel strategy (Lead generation, conversion metrics, retention)
    Tactical recommendations (Webinars, lead magnets, contests, course trailers, etc.)

✅ Guide execution & oversee asset creation

    Brief our content, design, and video teams on the assets needed
    Review and refine materials before publishing

✅ Monitor & optimize campaigns

    Set up and manage dashboards to track leads, conversions, and key success metrics
    Provide ongoing reports & insights to optimize performance

What We Expect From You:

✔️ Proven experience in online course promotion
✔️ Strong marketing strategy skills – Not just execution, but big-picture planning
✔️ Track record of driving successful course enrollments
✔️ Analytical mindset – Ability to work with data & make decisions based on metrics
✔️ Excellent communication & leadership skills – You’ll be briefing our team
✔️ Self-motivated & proactive – We’re looking for an independent thinker
What We Offer:

🎯 Ongoing, long-term work – We want a strategic partner, not a one-time freelancer
📈 20+ hours per week potential – We’ll increase hours over time if successful
💰 Competitive rates – But we need a realistic hourly rate for ongoing collaboration
How to Apply:

📩 Please send us:
1️⃣ Two case studies of your successful marketing campaigns for educational or digital products
2️⃣ A brief explanation of your approach to promoting an online course
3️⃣ Your best hourly rate for long-term collaboration

🔥 We're looking for a strategic partner who can drive real results. If you're passionate about education and marketing, let's work together!

  • Mexico
  • Proposal: 2
  • Verified
  • Less than 3 month
AuthorImg
Sofia Castillo Active
Querétaro , Mexico
Member since
Jul 12, 2024
Total Job
5